Latest Workshop
National Science Day Workshop
2023-01-03
On the occasion of ‘National Science Day’ on 28th February 2023, MET PGDM conducted an interactive session with Dr. Girish Jathar, Deputy Director, Srushti Conservation Foundation and Climate Change Scientist, on the topic of ‘Climate Change, Impact, Adaptation and Innovation’.
Dr. Jathar explained the concepts of weather and climate, human evolution and the impact of fire invention on humans. He discussed the effects of climate change on human genes, animals and the economy of the country. The session also covered the significance of Carbon Dioxide (CO2) and Oxygen (O2) in the environment and the effects of industrialisation on CO2 emissions.
During the session, he enlightened students on the impacts of climate change on health, agriculture, forest, industry and geopolitics. The session included a case study of \"Haiti vs Dominican Republic\" and the adaptation of sustainable business practices to reduce the risk of climate change.
The session provided budding MBAs with valuable insights on climate, natural resources, their impact on the economy and the innovations that can be adapted to address climate change.
Creative Thinking Workshop
2022-08-29
Mumbai Educational Trust (MET) conducted a workshop on ‘Creative Thinking’ for its Institute staff. The MET Centre of Educational Technology (MET CET) department planned the same.
The workshop provided participants an opportunity to showcase their creativity and ideation which resulted in awesome artifacts. The activity was filled with enthusiasm and gave a boost to all the participants.
Impact of Jingles in Advertising
2022-06-08
In addition to enhancing brand awareness, creating a message that sticks to consumer\'s memory has been a crucial thing for decades. To give a walkthrough of this concept MET Institute of PGDM’s Marketing Club organised a workshop on ‘Impact of Jingles in Advertising’.
The workshop was conducted on 30th July 2022 by Mr. Vinay Mandke, a legendary voice behind 7000 Jingles, a renowned Playback Singer and Music Director. Being in the industry for five decades, Mr. Mandke shared glimpses of brand growth in advertising with numerous examples. His illustrious presentation was insightfully focused on building a jingle, composing techniques and using it in advertising for brand growth. He concluded the session with his jingle creation for MET PGDM and a melodious classic song.
The workshop was well attended by 1st year, 2nd year Marketing specialisation students and Institute Staff with a lot of learning with fun.
Brand Building and Marketing Communication
2022-05-08
MET Institute of PGDM’s Marketing Club organized a workshop on 23rd July 2022 on ‘Brand Building and Marketing Communication
The workshop was conducted by Industry veteran, Mr. Mahesh ‘Mash’ Chauhan, Director, Salt Brand Solutions and Former CEO at Rediffusion who addressed the students with prominent case studies of brands he worked and made to grow such as Tata Motors’s Nano, Bajaj Auto’s Caliber and Pulsar, Amaron Batteries etc.
As a takeaway students received numerous insights from the the real life examples from the workshop.
Introduction to Handwriting and Signature Analysis through Graphology
2022-04-05
MET Institute of Post Graduate Diploma in Management (PGDM) organized a one-day workshop on ‘Introduction to Handwriting and Signature Analysis and How to Spot Loyalty of Employees through Graphology’ wherein a lot of students from the PGDM Batch attended the workshop in virtual mode.
The Guest Speaker Mr. Pavan Badllani, Author, Graphologist and Speaker explained to the students how the intricate details in the written letters by a person can tell so much about their behaviour and attitudes in life. He also gave a walkthrough of the complete handwriting analysis process. The students as well as the faculty thoroughly enjoyed this activity-based learning.
Off-campus Soft Skills
2018-11-09
MET Institute of Management faculty Dr. Preeti Shirodkar trained the staff of White Rivers Media at their office. Literature Expert and an Author, Dr. Preeti Shirodkar delivered the power-packed session highlighting the importance of developing soft skills! Drawing upon close to 25 years of teaching and training MBAs and Mass Media students, Dr. Shirodkar’s mentoring sure enriched these corporate India members. B-School faculty indeed makes a difference, weather on-campus or off-campus!
DESIGN THINKING
2018-09-15
Design Thinking is the buzzword in many renowned B schools in the US for last few years. Stanford University is the leading light in spreading & promoting this concept. In India, despite of this program being shown in the syllabus of many institutes, the execution still remains a question.
Many B schools in Mumbai are still at the stage of one work on the subject. We at MET PGDM have gone one step ahead.
Thus we are glad to inform you that Design Thinking is now a part of our curriculum which will be jointly taught by the Dean of MET PGDM Prof V.V. Naik along with Mrs. Tanaya Deo, a management graduate from IIT Kharagpur with an industry experience in TCS.
What does the subject do?
Design Thinking will equip the students with powerful tools, which they can use in their professional life to resolve complex issues and come up with creative and innovative solutions that comply with constraints of viability, feasibility and desirability while keeping human interest at its core.
As we have advantage of design thinking being a full time subject and not a workshop, the students get a hands on experience on defining the problem statement, designing the prototypes and coming up with most optimum solution. One of the most important aspect of the process in design thinking is Prototype building In each of the stages starting from problem definition to implemetation. At Initial stage the emphasis is on building as many simple prototypes as number of ideas generated to a more realistic prototype which will depict what is the final solution to be implemented
A few of the prototypes where the students have demonstrated their design thinking skills can be found below.
Amusement Parks – The students were asked to apply principles of Design Thinking and create different prototypes for “User Experience†in Amusement parks.
Cinema – Experience of watching a movie in a theatre is not limited to just watching the movie – it involves many more things. Students redesigned the complete ‘movie theatre experience’ so that cinema – goers are much more engaged and comfortable.
Tea Lounge – Days of cafe are over in Indian and ‘tea-lounges’ are the in-thing. Indians are essentially tea lovers since centuries. The students were given the task of creating a complete ‘tea-lounge’ experience using Design Thinking.
Train – Trains form a very important part of any Persons life in India But usually people who have thought about train journeys have only focused on trains. There are so many allied things such as stations, platform, parking, etc. There is a huge opportunity to create a holistic business model if we engage the passenger from the time he/she books the tickets. Students were asked to prototype a holistic train passenger experience.
Village – India has traditionally been an agrarian economy village but with so many people living in cities and working in industries, people are forgetting their roots. People in cities want an experience of village life, the clean air, water, fresh vegetables, etc.
That is why; village tourism is a growing sector. Still, the number of people engaged as well as ideas for village tourism is very limited. Students applied Design Thinking principles and came up with many innovative prototypes of village tourism experience.
Zoo – Primary concept of zoo in India is animals displayed in small enclosure or cages. Students came up with prototypes to completely change the way we experience a zoo.
