Dr. Manmeet S Barve has more than 16 years of diverse experience in the field of marketing, branding, quality management & cloud computing technology worked with organizations like Welingkar, Mumbai, QAI Global, BCCL, Bangalore, and Novatium, Chennai. He worked as full-time and visiting faculty with reputed B-Schools in Mumbai and Bangalore. Seasoned marketing practitioner with hands-on knowledge of global marketing practices. For over a decade now, has handled complex, multi-tasking & goal-orientated projects with top corporate CXOs, PSUs, and Govt officials. Played a very influential role in managing nodal center at the ‘World’s Biggest Open Innovation Model - Smart India Hackathon’ an initiative by AICTE, MHRD & MIC.

Completed pioneering research work in the area of 'Deathcare Industry, Unwanted Services Marketing, Digital Legacy & Thanatosensitivity' as part of his Ph.D. dissertation from Pune University. He has published research papers in International & National journal on topics starting from MarTech to Human-Centric Service Design. A senior jury member at 'Global Student Practice Ventures', an active member of 'Society of Design Thinking Professionals' and 'The Advertising Club (tac)'. His areas of interest are Marketing Strategy, Marketing Analytics, Retail Management, Design Thinking & Data Visualization.