Experiential Learning in FMCG
2025-09-16
MET Institute of PGDM students recently undertook a live project with Varun Beverages Limited (PepsiCo) during the Ganpati Festival at Lalbaug, Mumbai, from 23rd Aug to 6th Sept 2025.
This hands-on experience provided valuable exposure to the FMCG sector, focusing on sales, distribution, consumer interactions, and festive demand patterns in a dynamic marketplace.
The project highlighted how cultural practices and consumer behavior influence beverage choices, while also giving insights into retail visibility, promotional strategies, competitor analysis, and distribution management.
Congratulations to PGDM students Disha Sakpal, Vidhi Mange, and Lindell D’Souza for successfully completing this enriching project, bridging academic learning with real-world industry practices.
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