In collaboration with Fundenable, Mumbai, the IQAC and IIC of MET Institute of PGDM organised a special event called the \'One day Marketing & Business Development Personalised Mentoring Clinic\' on 26th April 2023. This session was exclusively arranged for selected startups from IIC PDEU, namely Cleaneo, Techinnovate Mobility Pvt. Ltd., Cibos Techno Solutions Pvt Ltd, Pharsights, Gamers Tag and Cargar, held at MET, Mumbai.

The personalised mentoring clinic primarily focused on three key areas, developing an ideal go-to-market strategy, reevaluating & modifying digital marketing strategies and implementing appropriate brand-building strategies. The mentors for this session were Mr. Deepaq Vartak, General Manager, Incubation Centre and Corporate Relations, MET and Dr. Suvrashis Sarkar, Associate Professor, MET Institute of PGDM.

Through one-on-one meetings with the mentors, the participating startups were able to redefine their go-to-market strategy, enhance their brand building and refine their digital marketing approach.